Art Direction Sample
Illustration Art Direction
July 2025 - July 2026
Over the course of four years I’ve art directed a combination of in house and external vendors. Below is a sample from the most recent illustration style.
Illustrators
Kayla Hua
Kimberly Salt
Jun Cen Sophi Gullbrants
Kevin DAM Ibrahim Rayintakath
Sr. Art Director
Susan Lee
Art Direction Process
As part of my role as Senior Art Director, I triaged team intakes, which involved understanding the business context of the ask, putting together proposals and assigning tasks to team members, under the Creative Director’s approval. For my own tasks, I would then create briefs with the full business context then go through three rounds of work with the an illustrator: grayscale sketches, full color, and refining final deliverables. Below is an overview of the process for a project called “A/B Tests.”
Illustrator
Jun Cen